AM Skincare
Brand Identity • Website • Product Design
Amanda McGeever, a distinguished skin therapist based in Sydney, sought to launch her exclusive collection of Australian-made skincare formulations. Renowned for her expertise and a clientele that includes high-profile figures, Amanda aimed to infuse her personal aesthetic and professional ethos into every aspect of her brand’s identity. The project encompassed a comprehensive rebranding strategy, touching upon various elements such as an e-commerce website, packaging, and social media presence. The objective was to create a brand that was not only reflective of Amanda’s values but also flexible, adaptable, and timeless.